TLO Productions
TLO is a production company that provides live & pre-recorded music. The company needed to advertise its musical service (specifically its live musical services) to business, companies, and private party planners during the Holiday season.
Challenge
Being a small business can be difficult when it comes to standing out amongst a sea of big fish music companies. TLO wanted to present a unique selling point that will give attention to its attention to small detail in the light of its music capabilities.
Solution
It is a known, not widely discussed, fact that listening to music produces oxytocin and dopamine- the “feel good” hormones that are responsible for feelings of positivity and sudden happiness. I honed in on this statistic, arguing that TLO’s clients will “feel so good” by the end of their music-filled night, that the memory of TLO will be imprinted on guests minds for weeks, and even months, to come.
